Newzoo Report: Mobile Gaming and TikTok

The good guys from Newzoo have once again put an interesting report online.

The company explains the connections between TikTok and mobile gaming and how mobile gamers can be reached on the platform. Mobile gaming is currently the largest and constantly growing gaming platform, worldwide. In terms of player numbers as well as revenue generated through it. According to the Global Games Market Report of the Newzoo team, revenues of 93.2 billion US dollars were generated last year. An increase of 7.3% compared to the previous year.

Mobile Gamer Report NewZoo

For this, Newzoo has partnered with TikTok to collect data. The result of this collaboration will help developers, publishers and advertisers understand how to develop, grow and monetize their games with the help of the TikTok community. The study is based on a survey of 10,800 gamers in 13 countries.

A very interesting report that we encourage you to read if you are interested in the topic.

>> Click here to download at Newzoo