Netflix has recently hired Joseph Staten as the new creative director for its games division.

Staten is known in the industry as a highly decorated developer who was instrumental in the development of Halo and Destiny. He has made a name for himself as co-creator of these successful action and sci-fi game series, and is now set to build an entirely new AAA multiplatform gaming franchise at Netflix.

With the signing of Staten, Netflix is looking to expand into gaming and establish itself among gamers with big AAA titles. The streaming service already offers its subscribers regular access to new games at no extra cost, but to be truly successful it also needs high-profile games to pique gamers’ interest.

In addition to Staten, Netflix currently works with 16 of its own studios and 70 third-party developers to create its own games. Netflix’s own studios include Night School Studio, Boss Fight Entertainment, Next Games, Moonloot and Spry Fox. Netflix’s signing of Staten marks a prominent addition to its gaming division and shows that the company is serious about its gaming efforts.

Staten has been instrumental in the development of the Halo universe in the past as creative lead and has also contributed a lot of content and groundwork for Destiny. After Destiny’s launch, he left developer studio Bungie in 2013 and returned to Microsoft. There he eventually worked on Halo Infinite from 2020, before now moving to Netflix.

Overall, the signing of Staten can be seen as a coup for Netflix, as he is considered an experienced and renowned developer with a lot of experience in building successful gaming franchises. With his know-how and experience, he is now to build up a new franchise at Netflix and contribute to the company’s success in the gaming sector.

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